www.theverge.com - 1 year ago

Netflix knows the exact episode of a TV show that gets you hooked

A TV pilot may get you interested in a show, but Netflix says it's rarely the episode that gets you hooked. It's probably no surprise that Netflix has been analyzing our TV-watching habits to figure out exactly how we all get obsessed with certain series. It hasn't come to any conclusions about precisely what gets us addicted, but it's found that there tends to be an early episode in each series that, once viewers watch it, leads to a strong chance of people coming back to finish the season. That can be as early as episode two in the case of Breaking Bad or as late as episode eight in the case of How I Met Your Mother.

The point that Netflix looked for is the episode that, after viewing, kept 70 percent of people on board for the rest...

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